After spending an entire week focused on promotional chats, I've decided that they're fun, but, boy, they take a lot of work! I'm not just talking about the time over the course of 24 hours when you're out there chatting. Getting excerpts and fun stuff ready to add some spice can take a sizeable amount of time. But the benefit you get out of touching base with readers and other writers makes up for it. Just wish I had more time to make up the time I lost with my writing that I spent communicating.